The single biggest leap in marketing for hospitality. Ever.
Massive claim. We know. Give us 90 seconds — we'll make you agree.
Launching in hospitality — where it works hardest.
The problem — the one no one's named
There's a hole in your marketing nobody has ever pointed out.
Your emails, your socials, your website, your CRM — they're all great, and your customers love what you're promoting. They create real interest… but most of it vanishes.
Not because people said no — because the ones who were engaged had no Call To Action. They're on the train, at work, on the sofa, mid-scroll when your message landed — with no button to press and no way to take you up on it right then. So they moved on.
No one has ever fixed it — because no one has ever had the solution. Until now.
The fix
Flycket provides the button that hospitality marketing has never had.
A Flycket is the digital version of your offer, saved with one tap — no booking required, no payment up front, no commitment, just “don't let me lose this.”
It drops into the customer's Flycket Wallet and waits. When they're ready to come to your venue, it's right there.
Online, it's a link in your email, post or website; in print, a QR code at the front desk or on a tent card. Either way: at the exact moment they're interested, there's finally something to do — save the offer for later.
The Explanation
There's real science behind the magic.
It works because of something science geeks call Enhanced Active Choice. Which, to you and me, means that we humans are far more likely to use something we actively choose than something we simply see.
Flycket creates the call to action your marketing never had. A button to press. A Flycket to take. A choice.
It's an easy choice — it costs nothing. But once that choice is made, we psychologically own something we could lose. And our brains really don't like that.
Choose it. Don't want to lose it. So use it.
Source: Keller, Harlam, Loewenstein & Volpp — “Enhanced Active Choice”, Journal of Consumer Psychology, 2011.
What you can do with it
No Format. No Catch. No Limit.
Because customers can save as many Flyckets as they like — and a Flycket can be any offer, in any format — you're free to get creative.
Sure, you can run set menus and 50% off main courses — but why not bring the ideas you never could to life: shift those bin-end wines, a birthday drink to bring people in for special occasions, make sure that seasonal cocktail gets noticed, open a magnum of something amazing and promote it by the glass, one trackable free drink with entry at a club. The list goes on and on…
Why it's fun for you
The job you keep putting off just became the best part of your week.
Marketing has always been a leap of faith: post it, send it, hope. Flycket flips that. The moment your offer goes out, you watch the claims roll in — live, on your phone. Instant, tangible proof that the thing you did actually worked.
It's weirdly addictive. You'll want to send more — and you'll get better at it, because for the first time you can see, in real time, exactly what lands.
And it's where Flycket shines hardest: your email and your socials. The online marketing you already do — the newsletter, the Instagram story, the WhatsApp blast — stops being a shout into the void and starts turning into actual covers.
A Flycket
A flyer and a ticket — a FLYCKET (flick·it)
The reach of a flyer, the keep-and-use of a ticket — it carries all the offer details plus the built-in mechanics for customers to save, share and use it.
It renders beautifully in WhatsApp and SMS; we give you downloadable PNGs for social; and HTML templates ready to drop into whatever CRM you use. We've done all the heavy lifting for you — or just embed the link into your own designs.
A real Flycket from London Steakhouse Co.
The receipts — same offer, two formats.
One restaurant sent the same Champagne offer to the same list two ways — a plain email, and an email with a Flycket in it. Plain: 2 bottles. With the Flycket: 137. Same offer, same database — the Flycket was the only difference. They watched it happen: phone after phone, customer after customer asking for the deal.
How it works
From the tap to the till — and you see every step.
When a customer comes in, they ask for the offer and pay as normal — nothing is pre-paid — and your staff redeem the Flycket in seconds by entering the venue's PIN in the Flycket on the customer's own phone.
No hardware, nothing to scan, no app for your staff, no EPOS integration. Just a quick mention in the staff briefing.
Fast, easy and implemented immediately.
Every claim and redemption ties back to the campaign that drove it, so you see exactly which campaign brought people in — and, with a value set per offer, the extra revenue it earned. Watch it live, or get the claim / share / redeem “ping” in the Flycket business app.
(Someone shared a Flycket from the wallet? That's tracked and notified too.)
Implementation
Don't change a thing — just add Flycket.
Turn an offer into a Flycket.
Take one you're already running (or about to send) and set that up. Under a minute.
Add it to the marketing you were already sending.
The email, story, website or WhatsApp; or a QR on the poster, menu or magazine ad. Takes 30 seconds.
Watch it work.
Every claim, share and redemption, live.
Happy hours, bottomless brunch, set menus, tasting events, bin ends, quiz nights, a glass of fizz on arrival — if it fills venues and upsells products, it's a Flycket. (Launching in hospitality; works the same for shops, salons, gyms & services etc…)
Already sending automated messages? Even better.
Booking confirmations, reminders and follow-ups? Drop a Flycket in once and every guest gets it, automatically — it fits the messages you already send through OpenTable, SevenRooms, ResDiary, The Fork, DesignMyNight, Tock, Resy and more.
Three parts, one idea.
The website where you build your Flyckets and watch the results. Free, in your browser.
The optional free app with your live activity and the redeem “ping” in your pocket.
The free app your customers use to take, keep, redeem and share your offers. It comes with every Flycket.
You literally cannot lose
Here's the part that makes it a no-brainer.
It's the same marketing you were sending anyway — same emails, same posts, same tent cards — now with a button on it. And there is literally no downside to a button: it can't make your marketing perform worse, only capture more of the interest you're already creating. Worst case, nothing changes. Best case, your amazing marketing is turbo-charged to its full potential — and you turn 2 bottles of champagne sold into 137!
The only direction is up.
Cost
It's free.
Promote to your own customers free — as many Flyckets as you like, full reporting included. No setup cost and no monthly fee. So there's nothing to weigh up.
Say yes
Change has arrived for hospitality. Say yes to Flycket.
Not the one who runs your marketing?
Tap on this Flycket to save it yourself, go through the customer flow, then share it with whoever does.
Built for hospitality first — and ready for any business people visit in person.